
Outro - Designing inclusivity in global skincare brand
deliverable
brand identity
brand guideline
packaging design
scope
creative direction
conception
mockup production
graphic design
Outro Skincare – Where Simplicity Meets Elegance
Outro Skincare embodies a balance between simplicity and sophistication. Its clean, minimalist design reflects the brand's philosophy: beauty in clarity. With carefully selected ingredients and an understated yet elegant aesthetic, Outro delivers skincare that feels luxurious without being complicated. Our role was to capture this essence through a brand identity that speaks directly to modern consumers seeking effortless beauty.
Elevating Minimalism in a Competitive Skincare Market
The skincare industry is flooded with brands claiming purity and simplicity. Our challenge was to elevate Outro’s minimalistic approach while ensuring it stood out as a premium yet accessible brand. The design had to evoke trust and sophistication without losing the warmth and approachability essential to the skincare experience. We needed to strike the right balance between clinical precision and a fresh, inviting vibe.